2. John Green book.

"INSIGHTFUL, BOLD, IRRELEVANT AND RAW

The fault in our stars is an award winning author John Green's most ambition and heart-breaking work yet, brilliantly exploring the funny, thrilling and tragic business of being alive and in love."

Audience: Any age apart from very young, the book in my opinion is suited for teenagers. Can be for any gender however is tailored mostly for girls.
Purpose: The purpose of the front cover is to grab peoples attention in hope they will purchase the book. The back of the book is designed to inform people of what the book is a bout yet leave them wanting to find out more. Also on the book is shown that it is "#1 new York times best seller" this displayed on purpose to attract readers and to persuade them to read.
Format: The front cover is bright and bold standing out and catching attention. The font is unique and looks hand written adding to the look. The award the book has won is in bright yellow and eye catching colour used to make people read it.

On the front of the book powerful adjectives are used to describe the book, these are also capitalised which will stand out to the reader gaining there attention. On the back also is bold adjectives describing the book used in a list "NSIGHTFUL, BOLD, IRRELEVANT AND RAW" This technique will allow the words to stand out and stick in someone's mind while also persuading them to read the book as such powerful words used to describe the story.

Has the gender of the audience influenced the text? Although not aimed at a particular gender however more popular with females does influence the text slightly,"tragic business of alive and in love" appeals more to girls as boys wouldn't normally read a tragic love story.